Directed by Brazilian Director Gualter Pupo for W+K Sao Paulo, the spot focuses on how important your coca cola bottle will be for the World Cup.  The bottles will actually be made into Maracana Stadium Seats when recycled.  The spokesperson for this add is none other than Brazilian Celebrity Luciano Huck, and has a cameo appearance from Martha, the #1 Woman Football player in the World.

[youtube]http://www.youtube.com/watch?v=oSRYG1KC110[/youtube]