Hungry Man is excited to welcome Max Joseph to the roster. Max’s recent work for the Rainforest Alliance to promote their ‘Follow the Frog’ campaign caught the attention of the Hungry Man Partners for it’s clever approach to short-form advocacy filmmaking. The film is a three minute epic romp through Central America written, directed, and edited all by Max. ‘Follow the Frog’ garnered tons of industry attention including Ad of the Day on Creativity as well as Best Ad of the Week on BESTADSONTV. The film also picked up Gold at the EPICA Award show in the Public Interest Category just two weeks ago.
Max also shot and edited Nike “Make it Count,” bringing his fast-paced unique visual style to the piece. Since launching online, “Make It Count” has become the most watched video in the history of the brand. The film was named “One of the best branded stories ever told” by Mashable and made headlines all over the world including MSN, CNN, Creativity and Fast Company.
Having grown up in New York, and attending Brown University, Max headed out to Los Angeles shortly thereafter where he landed a Creative Director of Video role at GOOD Mag for 2 1/2 years. Max honed his filmmaking skills at GOOD, where he wrote and directed over 60 brilliant films for clients such as Pepsi, Prius & Ford. He went on to helm the short films SAAB STORY and ATOMIC ALERT which then screened at festivals such as Sundance and Telluride. He was also creatively involved with A BRIEF HISTORY OF JOHN BALDESSARI, which went on to play at SXSW, NYFF, Hamptons Film Festival, and won the DeadCenter Film in 2012.
Max’s work has screened at LACMA, BAM, The Gagosian Gallery in New York and has been featured many times on the front pages of YouTube, FunnyOrDie, and DailyMotion accumulating over 30 million views so far. He’s also directed and edited award-winning commercials for Starbucks, Toms and Nike.
Currently Max is co-starring in MTV’s newest docu-series Catfish. A modified version of the popular documentary released in 2010 of the same name.
“As a long time admirer of Hungry Man’s directors and work, I’m very excited to be joining their ranks. Being “the other guy” on Catfish and having been “the other guy” on Nike: Make It Count, I am looking forward to being my own man at Hungry Man.” Says Max.