It Must Be The Hair

Newsfeeds around the country are alight with Wayne McClammy’s new spot for Madden, “Running Back Sons.” The commercial stars Marshawn Lynch and Arian Foster portraying their own fathers as we take things back in time, 80’s style. All sorts of news outlets are covering it from USA Today to AdWeek. Also EA Sports has posted some behind the scenes pics from Wayne’s shoot which, combined with ours, leaves this one well-covered, well-put-together Madden 25 spot.