Creativity Online
Campaign Brief

These are just a few of the news outlets talking about Hank Perlman’s new spot for Jet Blue. Perhaps it’s the pigeon voice over, perhaps it’s the beautiful prism through which Hank shoots creatures we often find so disease-ridden, or perhaps it’s the simple fact that this pigeon is telling us that we are not flying in a way that is considered humane to pigeons let alone human beings. No matter what the reason, we know Hank’s new work is captivating and has everybody talkin’.