Didn’t bury the lead on that headline. Yes indeed Creativity Online has dubbed Wayne McClammy’s Geico “Hump Day” spot one of “2013’s Most Inspiring Moments In Brand Creativity.” They made a wonderful end of the year video in which they list off their favorites. You can watch it here, and we suggest you do if for no other reason than to watch their compilation of best local news gaffs of 2013.
If you haven’t seen “Hump Day” yet you can click on Wayne’s name above and watch it on his reel but, frankly, if you haven’t seen this spot yet I can only assume you’ve been stranded in the Indian Ocean for six months a la Robert Redford in “All Is Lost” and therefore you have more important matters to tend to.
All that being said, congratulations Wayne and the Geico team! You guys pretty much dominated 2013.