And now, a heart-warming turn.

Hank Perlman’s newest ad for American Greetings is making rounds today. Both AdWeek and Creativity Online picked up the spot which highlights the difficulties in being a father. “Dad Casting” is American Greeting’s follow-up to their widely popular mother’s day spot “Toughest Job In The World.”

Whether you’re a father with six children or a single guy that needs to reaffirm the need for protection, Hank’s spot definitely gets its point across with laughs and emotion; it’s tough to be a Dad.