DABKA came out one week ago and the reviews are in… literally… people are LOVING it. Deadline calls the film “impressive” and “mesmerizing.” They also released videos from their Tribeca Studio this week and there is an excellent interview with the maestro himself, Mr. Bryan Buckley. Other solid write-ups include The Hollywood Reporter, The Wrap, Paste Magazine, Roger Ebert, Film Book, SF Gate, and The Globe and Mail. All in all, in the post-Tribeca haze, DABKA’s feeling pretty good.

As expected, the world’s first DABKA screening went over like gangbusters. Now that the world is privy to the film itself, everybody wants to learn all they can about Bryan Buckley’s latest feature. He and star Evan Peters did facebook live Q&A’s, participated in a Tribeca Film Festival tumblr Q&A, and The Hollywood Reporter ran a thorough (and glowing) in-depth look behind the film. It includes interviews with Bryan, Evan, and “the Marlon Brando of Somalia” Barkhad Abdi. We strongly urge you to check em out.

You guys! The day has finally arrived: The World Premiere of Bryan Buckley’s latest feature film, DABKA. The film’s Tribeca premiere kicks off tonight at 8:15pm. Tickets are sold out but I heard there’s a vent on the 23rd Street side of the SVA Theater that will be unguarded at exactly 8:03, and if pried open a small adult female or potentially a large child could shimmy through and gain access to the projectionist booth… it’s a long shot, but, hey, if Jay Bahadur can make it to Somalia and back you can crawl through some dusty ductwork.

We are officially one week from the world premiere of Bryan Buckley’s latest feature film, DABKA. With Tribeca about to kick into full gear we just thought we’d share a smattering of the press Mr. Buckley et al have been receiving. Vice had a wonderful article discussing the message and politics (or lack thereof) within DABKA. The Hollywood Reporter has the flick on their 23 Must-See Movies list. Huff Post also put together its 14 Must-See Movies list which includes DABKA. MSN, Shoot, The Playlist, and a slew of others are all getting us hyped for this picture. We recommend you read all of them because, come next Friday, everybody’s gonna be talkin’ ‘bout DABKA.


Tribeca Film Festival kicks off next week and Bryan Buckley isn’t the only Hungry Man family member getting in on the action. Chris Modoono just finished a spot featuring a smattering of some of Tribeca’s favorite content creators literally singing the festival’s praises. “Untold Stories” highlights some of the industry’s brightest talents (Robert DeNiro, Katie Holmes, Naya Rivera, Whoopie Goldberg, Michael Rapaport, and so many more) singing about the earnest need to tell their stories. Check out the spot above and if you’re planning on attending the festival we would highly recommend getting your tickets asap. We know first hand screenings are selling out rapidly.

There’s a lot of buzz floating around Bryan Buckley’s latest feature film, DABKA, as we near its April 27th premiere at the Tribeca Film Festival. Deadline Hollywood knows that with any highly anticipated film there’s always a desire to get as much of it as you can in the days leading up to the release so today they have released an exclusive clip. It features the duo we’re certain the world is going to fall in love with, Evan Peters and Barkhad Abdi, as they meet a long-feared Somali pirate for the first time. The clip sums up the film’s tone perfectly: the tense drama of real life pirates combined with awkward comedy of the oh-so-charismatic Evan Peters.

Give the clip a watch here and then see if you can snag some tickets to the Tribeca screening from a friend, because they are all SOLD OUT.

It’s official. Tickets for the DABKA screenings at Tribeca are 100% SOLD OUT. Here’s hopin’ you neither dillied nor dallied.

If you did wait a little too long to purchase, fret not, you can still reserve tickets for the Free Film Friday screening. But let this be a lesson to you. Early birds get worms….. ew.

Attention attention, one and all. As of this morning tickets to the Tribeca Film Festival world premiere of Bryan Buckley’s latest feature film, DABKA, are now on sale. With screenings on April 27th, 28th, 29th, and 30th anyone in the tri-sate area should have an opportunity to catch this picture as long as you act fast (it is Tribeca after all, it’ll sell out quick).

And for those of you not in the New Yorkish region… well… main character and real-life-journalist Jay Bahadur traveled all the way to Somalia to tell this story so you can travel to see his movie.

You can grab your DABKA tickets right HERE.

The 16th annual Tribeca Film Festival line-up has been announced and, it’s official, Bryan Buckley’s latest feature film DABKA will make its worldwide debut at this year’s festival.

DABKA will mark what promises to be a memorable feature debut for Hungry Man in 2017. Academy award winner Al Pacino, Academy nominated Barkhad Abdi, Academy nominated Melanie Griffith, and American Horror Story’s Evan Peters form a powerful cast which tells the true story of The New York Times bestseller “The Pirates of Somalia: Inside Their Hidden World”. The book was written by a 24 year old wannabe journalist, Jay Bahadur, who in 2008 formed a half-baked plan to embed himself among the pirates of Somalia. Ultimately, he finds himself interviewing the head pirate who orchestrated the taking of the Maersk Alabama (featured in the film Captain Phillips) just before the legendary hijacking occurred. The movie is sure to gain international attention, as several prominent cast members were Somali refugees found in the streets and trained to play their roles in an effort to boost the awareness of their plight.

You can see the full Tribeca line-up at Deadline, Variety, Entertainment Weekly, Yahoo, NBC, The Wrap or you can just command-f and type “Dabka” to only read about us. I think we’re the only “Dabka” on the roster.

Bryan Buckley’s hit Super Bowl ad is the number one most watch spot of the day over at Creativity Online. As you may know, Creativity updates their Top 20 list daily, the numbers reflecting how much each piece of work is viewed and today Bryan’s It’s a Ten is the number one most watched ad on the site. Everybody’s probably just trying to get last minute haircut ideas for the weekend.

Congratulations Bryan!

Little Black Book has released their Top Ads of Super Bowl LI list and lo and behold, not one but TWO Bryan Buckley spots made the list calling them cheeky and funny. Not a bad day when one director comprises 14% of a “best of the Super Bowl” list. And, no, I didn’t have to use a calculator to figure out what 2 spots out of 14 spots was as a percentage!!!

… yes I did. #DontCheckMyMath

DABKA will mark what promises to be a memorable feature debut for Hungry Man in 2017. Academy award winner Al Pacino, Academy nominated Barkhad Abdi, Academy nominated Melanie Griffith, and American Horror Story’s Evan Peters form a powerful cast which tells the true story of The New York Times bestseller “The Pirates of Somalia: Inside Their Hidden World”. The book was written by a 24 year old wannabe journalist, Jay Bahadur, who in 2008 formed a half-baked plan to embed himself among the pirates of Somalia. Ultimately, he finds himself interviewing the head pirate who orchestrated the taking of the Maersk Alabama (featured in the film Captain Phillips) just before the legendary hijacking occurred. The movie is sure to gain international attention, as several prominent cast members were Somali refugees found in the streets and trained to play their roles in an effort to boost the awareness of their plight.

Bryan Buckley wrote and directed the film, and it was produced by Mino Jarjoura and Matt Lefebvre, the same trio which was the force behind of the Academy nominated short narrative film ASAD in 2013.

DABKA will premiere in the spring of 2017. Check back often for updates or follow the film on Social Media.


WOW. That was one hell of an exciting night. The drama, the excitement, and — oh yeah — the football game was fun too. But those COMMERCIALS! Dude!

Hungry Man had several spots in The Big Game but unsurprisingly the two big hits of the night came from the King of the Super Bowl himself, Mr. Bryan Buckley. Bryan’s Bud Light spot presented the much heralded return of Spuds MacKenzie and his black and white ad for It’s a 10 haircare products took an elegantly humorous jab at our commander and piece — CHEIF. Commander and chief. AdAge had both Buckley spots at the top of its best of the night list, AdWeek made It’s a 10 their #2 spot of the game, Creativity Online calls It’s a 10 “The Super Bowl’s Funniest Surprise,” It’s a 10 was #3 on Buzzfeed’s Super Bowl Commercials Everyone Will Be Talking About list, and The Huffington Post had It’s a 10 on their Super Bowl Ads that Trolled Trump list which, though it wasn’t quite our intention, is still a nice honor.

Big ups to Mr. Buckley for another fine Super Bowl showing and congrats to all of the Hungry Man spots peppered throughout the most watched television event of the year!


King of the Super Bowl, Bryan Buckley is back this year with an all new Bud Light Super Bowl spot that brings back this classic Budweiser character, Spuds MacKenzie. For those millennials out there who might be scratching their heads, Spuds was a Budweiser mascot who first made his Super Bowl premiere in 1987. You can check out the originals here. But now, exactly thirty years later, Bryan and Bud Light have brought Spuds back, albeit in a slightly more ethereal way (don’t get upset, dog’s don’t make it to 30, it’s simply a numbers game). Check out the Super Bowl ad above and be the first to be talkin’ about the reboot of Spuds. Oh, yeah, and Creativity Online has made it their Ad of the Day #NBD.


Bryan Buckley and Tina Fey have teamed up for another round of American Express spots. This new one finds Tina wheeling and dealing for the perfect goat cheese salad whilst flying the friendly skies and just like every other Buckley/Fey spot over the past eight years (yep, their dream team status goes back nearly a full decade) Tina brings so much funny and charm she practically makes Bryan’s job as easy as yelling “Action”….. practically.


The Clio Awards shortlist has hit the world and it comes as zero surprise that Bryan Buckley and Wayne McClammy are topping the list of nominees. Bryan’s up there for his Super Bowl Honda spot New Truck to Love and Wayne’s got two spots on the list, one for Geico Countdown and another for EA Sports Madden: The Movie. Talking sheep, Dave Franco, and the Final Countdown. I’d say Hungry Man’s got this one in the bag.

Congratulations, Wayne and Bryan.


Today’s the day, folks! Bryan Buckley’s feature film The Bronze hits DVD, BluRay, and Video On Demand. We humbly request that you go out and rent/buy/legally download… “Humbly request?”… No. That’s not the Hope Ann Greggory way.



The 2016 Webby Awards were announced today and Bryan Buckley officially took home the gold with his Beats by Dre spot, “Christmas Miracle”! If you happened to miss this bad boy in December, the spot follows Tracy Morgan fresh back from his all-too-extended trip in the hospital as he explains to us why he deserves some Beats by Dre headphones for Christmas. We’d like to thank everyone who voted for this spot, as well as the Webbys themselves. I think this means Hungry Man has officially won the internet. Good job, team. Good job.


To hell with Election Day! The most important vote of your 2016 is the 20th annual Webby Awards! Ya know why? ‘Cuz three of Hungry Man’s directors are nominated (with an honorable mention for Madden: The Movie). That’s right, folks…

Bryan’s “Christmas Miracle” spot with Tracy Morgan – NOMINATED (Online Film & Video / Scripted)

Wayne’s Madden NFL Campaign – NOMINATED (Advertising & Media / Digital Campaign)

Chris Woods’ “Kids Read Mean Tweets” – NOMINATED (Advertising & Media / PSA)

And ya know who chooses the winner? You! So please go to webbyawards.com and vote for Hungry Man’s directors because this is way more important than stopping [insert reviled political candidate here] from becoming President! This actually matters!


Shoot Online and Agency Spy are showing affection for Bryan’s latest Gatorade spots featuring Bryce Harper, Paul George, and Cam Newton. Shoot puts it eloquently describing the calm of the spots as a departure “from the action-packed sports norm to underscore the importance of ‘Recover Time.’” And can I just say I’m glad somebody gets it. My Carolina Momma watched these spots and shouted at the screen, “Why is Cam just sittin’ around??? That’s not the way to get a ring!!! Get up, Cam!!! Get up!!!” Some people just don’t understand the importance of recovery. But enough about my impending Easter plans, check out the spot above and the several other cuts at Shoot and AdWeek.


The day has finally arrived! Bryan Buckley’s feature film debut, The Bronze, hits theaters today! So drop what you’re doing right now and go see this raunchy, Rauchy, no-holds-barred peek inside the mind of a former US Olympian who can’t seem to get her head out of the past.

I’m not kidding.

Stop doing what you’re doing and go see this movie. It’s okay. We’ll talk to your boss. Everything will be fine as long as you see this movie. Now.


In preparation for the release of Bryan Buckley’s feature film debut, The Bronze, in theaters everywhere this Friday, AOL Build is doing a livestream interview with the stars, Melissa Rauch, Thomas Middleditch, Sebastian Stan, Haley Lu Richardson, and the big man himself, Mr. Bryan Buckley. Be sure to tune in to AOL.com tomorrow at 1pm Eastern Time. They wanted to do it later in the day but the closer we got to 5pm on St. Patty’s Day the worse our panel’s potential answers would be… or better… tough to say.


AdWeek has announced the most watched ads on YouTube for February and, no surprise here, Bryan Buckley has made the list with his Honda spot from the Super Bowl, “New Truck to Love.” I’ve said it before and I’ll say it again, people can’t get enough of anthropomorphic animals. And, no, that wasn’t hyperbole, I have literally said that before. Life in the twenty-first century is really really weird.

Anyways, congratulations Bryan!


This is it, folks! The week we’ve been waiting for ever since it was announced that commercial dynamo and Oscar nominee, Bryan Buckley, was going to team up with Big Bang Theory star and miniature humorist, Melissa Rauch on a feature film. This is the week we’ve been waiting for since we learned that The Bronze was going to be the opening night film of the 2015 Sundance Film Festival. This is the week we’ve been anticipating for months as the 2016 Summer Olympic Games approached us. Yes, Bryan Buckley’s Olympics-inspired comedy, The Bronze, hits theaters nationwide this week and to kick off the celebration, tomorrow at 1:30 pm eastern time Melissa is going to be doing a live Twitter Q&A with IMDB. To participate follow IMDb on Twitter and send your questions now to #IMDbAskMelissa. And please, be sure to make every single one of them about the insane sex scene that may or may not be in the movie.


Like a child anticipating the pain of a doctor’s needle or that moment when you realized you’ve just tripped, fans of the national football league have been braced for the impact of Peyton Manning’s retirement since he walked away from San Fransisco with that latest Super Bowl ring. Well, he finally ripped off the proverbial Band-Aid this week. The man that we have worked with so many times and with whom we’ve shared so many laughs, Mr. Peyton Manning, is officially retiring. You will be missed good sir, but we know you are going to love retirement. You can’t have that big a stake in Papa Johns and not love being retired. So just once more for the road, in honor of the man himself, we here at Hungry Man Inc would be honored if you’d let us get “Football on Your Phone” stuck in your head just one more time.

Farewell, Pey-Pey!


Los Angeles premiere of Bryan Buckley’s latest cinematic opus, The Bronze, is tonight! Is everybody ready to get some Hope Anne Greggory in their life? Now if you weren’t invited, don’t feel bad, we weren’t either. But have no fear, The Bronze will be in theaters everywhere March 18th so go online and buy your tickets for next week and in the meantime we’ll live vicariously through the articles in The Hollywood Reporter and Variety and the like.


Did everybody see Tina Fey on ABC last night???????

No, not the Oscars. I mean, yeah, she was funny. Who doesn’t love a good drunken award presenter joke (looking at you Jonah Hill) but we’re talking about Tina’s brand new American Express spots shot by her longtime collaborator, Mr. Bryan Buckley. It’s too difficult to pick the funniest of all of the spots so I’ll just post the longest, but if you love it like we know you will, check out all the rest on YouTube.

And congratulations to Leo, though we were REALLY looking forward to some great sad Leo memes were he to lose. Oh well.


Everybody have fun with the Grammys last night? It’s always a pleasure watching the music industry’s biggest stars doing what they do best… or in some cases second and third best.

If you didn’t catch it, don’t worry, Bryan Buckley has got the hottest new artist for ya, Baby Dame Dolla and Kev Love with their latest music video “Droppin’ Dimes.” You’ve gotta check out this music video. These guys are about to pop off and will be center stage next year baffling people even more than Kendrick Lamar. We like it, Creativity Online likes it (they made it their Ad of the Day), and we’re sure you’re gonna love it.


Big news on the feature film front. Al Pacino, Melanie Griffith, and Barkhad Abdi are the latest to join Bryan Buckley’s feature film follow-up to The Bronze. Already shooting in New York and prepping the move to Africa, Buckley’s latest cinematic venture stars Evan Peters as real life journalist Jay Bahadur and tells the tale of how Jay went from obscure college graduate to the western world’s foremost Somali expert by doing the one thing no other white journalist had the balls to do: he went there. If this sounds like familiar territory you have probably seen Bryan Buckley’s Oscar Nominated short film Asad. If this does not sound familiar you probably know Bryan from his Sundance film The Bronze. If the latter is true, buckle up, ‘cuz you’re about to see a massive 180 from the raunchy indie gymnastics-com set to hit theaters March 18th.


This weekend marks the biggest advertising day of the year. The Super Bowl is like the Christmas of the ad world, which I guess would make Christmas the World Series of commercials, and Back to School would be the Stanley Cup of advertising seasons. Anyway, in honor of The Big Game, AdAge has complied a list of the Top Ten Super Bowl Ads of All Time and, no surprise, Hungry Man makes the list several times. That’s right, spots 5 and 2 both belong to Hungry Man with #2 being a spot by our incomparable co-founder, the King of the Super Bowl himself, Mr. Bryan Buckley.

Congratulations Bryan and I can’t wait to see what you have in store for us this year… In fact, I literally can’t wait, so I’m gonna go watch it again right here.


Movies. Television. And now Super Bowl Commercials. Everything is on demand these days. We don’t even have to wait for the Super Bowl to watch Super Bowl Commercials anymore. What a wondrous age in which we live! This means I don’t have to clamor to the keyboard come Monday morning to tell you all about Bryan’s amazing Honda spot in which sheep croon to Queen. I can tell you right now. And so I shall…

Hey everybody! Did you see the big game yesterday? I know, right? That Cam Newton and/or Peyton Manning! Wooo! But did you see Bryan Buckley’s new Honda spot? That’s right, the man who has been dubbed “The King of the Super Bowl” has yet another spot in the Super Bowl. Check it out above. It’ll make you Broncos and/or Panthers fans feel much better after your loss yesterday.


BuzzFeed has premiered the new green band trailer for Bryan Buckley’s first feature film, The Bronze, which hits theaters March 18th. They’ve also paired the trailer with an excellent article about the picture, and much like spaghetti bolognese and a nice zinfandel, this pairing makes for the perfect entertaining feast. Granted, spaghetti bolognese isn’t often followed by the word “taint locker” but, hey, Melissa Rauch don’t play by nobody’s rules.


If you’re like me, you have the fashion sense of a drunken toddler. Luckily, I don’t have to appear on national television every other night unlike Indiana Pacers players Paul George and Joe Young who appear in Bryan Buckley’s Gatorade commercial “Too Much Fashion.” Also unlike me, Paul George shows off his impeccable — if slightly unorthodox — fashion sense. Joe Young, however… well… someone should get that two year old some coffee.


As we come to the end of the NFL regular season people around the world are looking at Cam Newton and his 15 & 1 record wondering how he has remained so good the whole season long. Is it the humid Carolina winters keeping him hydrated year round? Is it his cologne, Sex Panther, made with bits of real Panther? Is he actually Superman?

The real answer is none of these (except the Sex Panther one). The real answer is Gatorade and Bryan Buckley. They have teamed up once again to ensure the Panthers, and anyone else using their patented techniques, have an all but flawless season. So if any players headed home for the off season wanna know how Superman does it, you need look no further than the spot above.


I know, you guys. I know. You don’t need to tell me. It’s the first Monday of the New Year and you’re all back at your desks mainlining Foldgers like it was black tar heroine, thinking wistfully about the vacation that up until a few hours ago was the joy of your life. And you find yourselves lamenting, Where did the time go?

Well cheer up, ya crabby Abbys, ‘cuz Bryan Buckley has some new State Farm spots for you starring all of your favorite NBA athletes! We promise this will put a spring in your step or, at the very least, get their sweet new theme song stuck in your head long enough to annoy the shit out of Janice in accounting with all of your humming. And at the end of the day, isn’t that really all we need? To annoy Janice in accounting. #JIADGAF

Plus, we’re sure you’ll like these spots seeing as how all of these guys did too:

Bleacher Report
Washington Post
Sports Illustrated
USA Today
Press Telegraph
LA Times
Star Tribune
Sporting News
24/7 Sports
Waiting For Next Year
NY Sports Journalism


Big news for NBA fans! Bryan Buckley has made your favorite players a family. Chris Paul, DeAndre Jordan, Kevin Love, Kevin Garnett, Damian Lillard have all become one big happy family in State Farm’s “The Hoopers” spots. Now, we realize this commingling of on-season opponents might seem a strange sight but, trust us, when you add a dash of 90’s TGIF-style sitcomyness everyone gets along like… well… yeah, like one big happy family sans Urkel.


If it’s in Variety it’s gotta be true!

Bryan Buckley’s feature film debut has a release date. The Bronze, the film that opened this year’s Sundance Film Festival, hits select theaters on March 18th just a few months prior to the 2016 Summer Olympics in Rio. We’re hoping it will be enough to scare the U.S. Gymnastics team into winning the gold. See why in the trailer above and be sure to mark your calendars. This is Melissa Rauch like you ain’t never seen Melissa Rauch before.


Tracy Morgan is back, ladies and gentlemen! Back from the hospital. Back making us guffaw. And back teaming up with Bryan Buckley!

The premise for this latest spot is simple: it’s 2 minutes of Tracy Morgan telling us why he deserves some Beats by Dre headphones for Christmas. Boom. If you think that doesn’t sound hilarious you know nothing about Tracy Morgan. If he went on tour reading the phone book I’d have front row tickets to every show, ‘cuz Tracy Morgan doesn’t just do funny, Tracy Morgan is funny. Don’t believe me? Click play on the video above. I’ll bet you the man’s simple delivery of the words “Cottage Cheese” will have you LOLing, ROTFLing, and any other hyperbolic abbreviations you could come up with.

That’s right, America. With Bryan Buckley’s first feature film debut coming up in March, this moment was inevitable, and yet I feel like it’s been a lifetime in the making. Forget Star Wars. Forget Batman v. Superman. Forget Gods of Egypt. The Bronze trailer is the one that’s going to break the internet.

Now, we must warn you, this is a redband trailer, so it’s not suitable for children under the age of eighteen. It does contain the word “fuck.” Oh shit! We said it! Oh well. Guess the cat’s out of the bag and anybody reading this can watch the trailer regardless of age. Kids, you will be prompted to type in your age but if you’re not quite there yet, just use mine (07/27/1952). They’ll never know…


We all know that old Slovak saying, “If it’s in Deadline it’s gotta be true.” Hungry Man’s co-founder, Bryan Buckley, is going to make another movie!

Riding the white hot wave of heat emanating from his latest feature film, The Bronze, a film that burned down Sundance Film Festival’s opening night this year, Bryan is sailing right on into an adaptation of Jay Bahadur’s New York Times Best Seller, The Pirates of Somalia. To make this film Buckley will be returning to a world with which he is very familiar, war torn Somalia. As you may recall Bryan was previously nominated for an Academy Award for his short film Asad, a story about a young Somali boy caught between a world of violence and a desire for peace. Pirates of Somalia (re-titled for the sceen as Where The White Man Runs Away) tells the story of Canadian Journalist, Jay Bahadur, and that crazy idea he had in 2008 to travel to Somalia and report first hand accounts of what life is truly like there. Given Buckley’s ability to deftly balance tones of gentility and brutality we here at Hungry Man cannot wait to see what this film holds as he yet again portrays a part of the world that many locals call, “Where the white man runs away.”


Sites around the internet are in love with Bryan Buckley’s new Emirates commercial starring Jennifer Aniston. Many seemed to get the joke like The National who went ahead and posted some YouTube responses to the ad in their article (and they were very very favorable). Some articles, like at David Reviews, highlighted the rivalry between Emirates and Etihad pointing out that Aniston’s appearance adds a more human and personable touch to Emirates’ commercials. Other sites, like Us Weekly, just couldn’t seem to get her name right referring to her almost exclusively as “Justin Theroux’s Wife” which, though accurate, did leave us wondering if calling her by her own name on set might have been a faux pas.

Either way, congratulations Mr. Buckley. And here’s a list of everybody who’s loving on Emirates:

Creativity Online
The National
Us Weekly
David Reviews
Daily Mail
Hello Magazine


The 2015 D&AD Awards were held in London last night and Hungry Man’s got more pencils than a Bic warehouse! We took more lead than Sonny Corleone at a toll booth. We made more pencils disappear than The Joker!

… I think three is enough.

Let’s go down the list:

Bryan Buckley et al nabbed a Graphite Pencil for Special Effects in Film Advertising with his Marionette DirecTV commercials.

Ricardo Mehedff’s CNA “Speaking Exchange” crew took home a Yellow Pencil, two Graphite Pencils, and a Wooden Pencil for Digital Tools & Utilities, Direct Response Digital, Innovative Use of Technology, and Advertising & Marketing Communications respectively.

Taika Waititi took home a Wooden Pencil for his Air New Zealand spot “The Most Epic Safety Video Ever” under the category of Tactical Branded Film Content & Entertainment.

And Amnesia won a Graphite in the Use of Music for Film Advertising category for their Mix Brazil spot “Everyone is Gay.”

Congratulations to all of you gentlemen. You deserve every one of these and may you always bring home more writing utensils than Jon Stewart in “The Faculty.”


The 14th annual AICE Awards were held last night in LA and a few Hungry Man friends took home awards. Chris Franklin over at Big Sky Editorial won in the category of “Dialogue/Monologue/Spoken Word” for Bryan Buckley’s American Express spot “What’s Your 20?” and The Mill took home the gold for “Visual Effects” on Buckley’s DirecTV spot “Lemonade” (featured above). Our friends listed on that bad boy were Phil Crowe, Chris Bayol, Robert Sethi, Becky Porter, and Jacob Bergman but it was for sure a team effort and everyone at The Mill should be damn proud. I know we are.

For the uninitiated, AICE is the marketing communications trade association whose members are independent creative editorial, design, visual effects, color grading and audio post production companies, so receiving awards from such an association is a high honor. Well done, folks.


Congrats to Bryan Buckley for his recent success at the D&AD show. The DirecTV Marionettes campaign took home a Pencil for film craft!


“Combining the underdog story of Rocky, the quirky comedy of Napoleon Dynamite and the vulgarity of Team America: World Police” – USA TODAY

The July 10 release of Bryan Buckley’s The Bronze is coming up fast, but USA Today is so excited they posted an article in anticipation.

Click through to this sneak peek and you’ll get to read some kind words and highlights straight from Melissa Rauch herself!


Ever since its spectacular opening night at the Sundance Film Festival one question has been repeatedly posited about Bryan Buckley’s feature film debut, The Bronze…

When can I see it????

Well, patient reader, we now have that answer. Relativity Media will be releasing The Bronze in limited release on July 10th and nationwide on the 31st! Boom. Asked and answered.

That’s the good news. The bad news is you only have 3 months to prepare your Hope Gregory costumes for opening night. Sorry guys. Thems the breaks.


Well, it’s Friday. That means Sundance 2015 is just about wrapped up. It has been an excellent week for Bryan and Team Bronze. They opened the festival. They got rave reviews. And they were purchased by Relativity Media. All in all, not a bad week.

But through all the excitement, all of the hubbub if you will, you may have found yourself wondering, “Who is the man behind the movie?” Well fret not, curious reader, for Shoot Online has you covered. They did a lovely profile on a handful of the directors at Sundance with Bryan Buckley topping the list. It is a wonderfully thorough piece and really gives insight into the mind of The King of the Super Bowl (this year’s notwithstanding).


Pop on some Al Green ‘cause this blog post is about to get sexy.

It’s been five days since Bryan Buckley’s film The Bronze opened the Sundance Film Festival and while many people are abuzz about the film’s humor and its actors, several news outlets have chosen to highlight one of the film’s more untoward scenes…

I’m talking, of course, about sex.

That’s right. On top of the laughs, on top of the gymnastics, on top of the incomparable Melissa Rauch splitting our sides for one hour and fifteen minutes, there is a sex scene between gymnasts. I don’t want to tell you anymore than that mostly because I don’t think you need anymore than that but we can assure you it’s something to behold. And don’t take our word for it, USA Today, MTV, Entertainment Weekly, they’re all talking about the sex. You’re welcome America. I’m sorry Mom.


With all of the excitement, the ballyhoo, the hullabaloo if you will, surrounding The Bronze this past week, we have been recommending everyone go see Bryan Buckley’s new film as it makes its Sundance debut, but in doing so we have been remiss. We have ignored all of those people who can’t go to Sundance. Those who can’t afford to fly to Utah, or those who have to be home with the kids, or those who are told, “You can’t come to Sundance because we need you at your desk writing Facebook posts about all of the cool things the rest of us are going to do while we show The Bronze off at Sundance…”

… just for example.

Well, good news, folks. It’s the 21st Century! If you can’t go to the Sundance, the Sundance will go to you streaming live via the internets. We Live Film Festivals has posted the [then] live Opening Night Q&A from the initial screening of The Bronze. You can watch it right HERE. Click on it. Watch it. Throw on your thickest parka and pretend you’re on the side of a beautiful mountain having just seen the funniest comedy you’ll watch all year. I assure you, with this crew it is all laughs.


Bryan’s film The Bronze premiered at Sundance last night as the Opening Night Film and Variety is giving it a glowing morning-after review. That’s right, no walk of shame here, folks. In his article titled, “5 Reasons ‘The Bronze’ Could Be a Breakout Comedy in 2015” Ramin Setoodeh really talks Bryan and his crew up to his friends declaring, “The R-rated comedy not only lived up to its pre-festival hype, it’s likely to start a bidding war in Park City.” He then goes on to do as the title of the article suggests and lists 5 reasons The Bronze could breakout.

We here at Hungry Man would like to wish a hearty congratulations to Bryan and his crew for a wonderful opening night. We’re all incredibly proud of you guys and wish you nothing but laughs and praise for the rest of Sundance. Hard part’s done, gentlemen. Enjoy yourselves!


If you didn’t hum some Sondheim tunes beneath that title you shame me.

But I didn’t come here to talk 1960’s showtunes, I’m here to talk SUNDANCE! Bryan Buckley’s feature film debut gets its world premiere tonight as Sundance Film Festival’s Opening Night Film!

No pressure, right?

Good news is, people are already talking about how much they want to see The Bronze. USA Today posted the article above just this morning. Variety had The Bronze on their “Sundance Buzz Titles” list. Indiewire is urging non-attendees to stream Bryan and Melissa’s panels live. New York Daily News is asking aloud whether The Bronze will follow in Whiplash’s footsteps and end up an Oscar contender. E Online has The Bronze on its Sundance 2015 Buzz Films list. Rolling Stone spoke about The Bronze in a way only Rolling Stone could, “Finally, fans of Olympic gymnastics get the reverse All About Eve they deserve!”

And it’s, of course, a huge deal that The Bronze is opening the festival. As The Hollywood Reporter’s John Cooper tells it, “Opening night, you want something that’s going to feel exciting and engaging. The Bronze, which is a very broad comedy, does that, but in a way that is very different than Whiplash. Comedies have been bubbling up for a while. Comedians are such good observers of human nature, good at telling us why we are who we are.” Buzzfeed agrees saying this raunchy comedy, “… is as far from Whiplash as you can get” and then they went and put it on their Most Highly Anticipated Films At The 2015 Sundance Film Festival list.

So, I suppose what I’m really getting at here is GO SEE THE BRONZE AT SUNDANCE!


With opening night a mere ONE DAY away The Wrap has your back with a list of the “10 Hottest Sundance Sales Titles” and, yet again, The Bronze is number one with a bullet. Now, we grant you, this list is ostensibly alphabetical, but we know why Bryan’s film is at the top of this list and I think we can all agree it ain’t just because it starts with a “B.”

Check out the list and if you’re heading to Park City right about now check out The Bronze. It’s like East Bound and Down meets The Battleship Potemkin…. on acid.

And, if you are so inclined, here is a Wall Street Journal list of events you can’t stream online for the price of on the house. You may notice Mr. Buckley and Ms. Rauch on there multiple times. You’re welcome.


Two days until the opening of Sundance 2015. You know what that means: every store that sells winter boots in the greater Los Angeles area is going to be sold out.

It ALSO means two days until the world premiere of Bryan Buckley’s new film The Bronze which is playing opening night of the festival. I’m not one to draw unsubstantiated conclusions but last year’s Opening Night Film was just nominated for Best Picture and Best Supporting Actor at the Academy Awards so, all I’m sayin’ is “Melissa Rauch for Best Actress 2016.”

But let’s not get ahead of ourselves. We’ll begin with an excellent showing at Sundance for which tickets are on sale right this moment so please get your seats now. I know for a fact they are selling out right quick.


Let’s say you go to Sundance, you pick out your movies, but you find out that you can only see 25 of them (I know, right, this always happens to ME). Rolling Stone is here to help. They have gathered together a list of the 25 Must-See Films of Sundance 2015 and whose movie is number 2 [alphabetically] with a bullet? Mr. Bryan Buckley, of course.

So for those of you heading to Sundance, Rolling Stone says you should definitely make time for Bryan’s film The Bronze which Opens the festival in 7 days.


By now we all know Bryan Buckley’s new feature film, The Bronze, is going to open the Sundance Film Festival. That’s just common knowledge like global warming or The DaVinci Code. But how much do we really know about this wonderful new comedy? Well, with the festival little more than a week away, the good people over at Sundance thought we deserved more, so they sat down with Bryan to find out just what makes this comedy Opening Night worthy.


Showtimes are up for the 2015 Sundance Film Festival. You’ve got seven chance to see Bryan Buckley’s new film The Bronze if you’re going to Sundance. There is literally no excuse for not seeing it. “I slipped on the ice, twisted my ankle and am now bedridden through the festival.” That didn’t stop a certain gymnast in the ’04 games. “My car got stuck in a snowdrift and they couldn’t get me out until the ice thawed seven days later!” What’s the matter, never heard’a kitty litter? “I’m not going to Sundance this year.” Valid point but nobody likes a whiner.

Mark your calendars now, folks. Bryan Buckley. Sundance. The Bronze. Boom. Done. Mic drop.


No way to sugar coat it. No need to gild the lily. This news is simply too big to be overemphasized.

Bryan Buckley’s feature film The Bronze got into Sundance, and not only that, but it is the Opening Night Movie!

A stark new comedy written by Melissa and Winston Rauch and directed by Bryan, The Bronze tells the tale of how Hope Greggory became an American hero after winning the bronze medal for the women’s gymnastics team in 2004. Today, she’s still living in her small hometown, washed-up and embittered. Stuck in the past, Hope must reassess her life when a promising young gymnast threatens her local celebrity status.

We are extremely proud of Hungry Man’s co-founder and wish him the heartiest of congratulations. Be sure to stay tuned to Hungry Man’s website for all future Sundance and The Bronze news.


Oh Canada. You have provided this world with so much joy. Poutine. Hockey. Tim Horton’s doughnuts. And, yes, even Ryan Gosling. You have given us so much, I think it’s time we gave something back. We’ve heard you’ve been concerned that your nations’ branch of Sears is going out of business so Bryan Buckley down here in The States got together with one of your most famous exports, Mr. Michael Myers, to try to alleviate any concerns you may have. Please, watch as Mike and his brother allay your fears and, hopefully, make you giggle as they did ABC, Entertainment Weekly, Racked.com, Business Insider, TheWeek.com, and Marketing Land who calls the spot “… quirky, hilarious and on-target…” which is ironic because we’re talking about Sears, not Target, but we digress…


If you’ve been living in Canada lately you have inevitably found yourself wondering one thing: How are the Tampa Bay Lightning at the top of the NHL Eastern Conference? If you’ve been living in Canada lately and you’ve been wondering two things, the second is certain to be: Are those rumors about Sears Canada going out of business true? Fortunately for you Bryan Buckley and Mike Myers are here to get you answers to the second question. The first still perplexes us.

Give the spot above a watch and find out for yourself, and if you don’t live in Canada then neither of these questions matter to you, but you should watch the video anyway. It’s Mike Myers!


As we approach our second week of the NFL season we’d like to recommend a fun way to enjoy this great American pastime even more. We realize the commercials are everybody’s least favorite part of the NFL weekend — we’ve come to terms with it, it’s okay — so we here at Hungry Man would like to suggest a way you can enjoy the sponsor’s breaks just as much as the game itself.

It’s the Hungry Man drinking game.

Here’s how it works: Every time you see a Hungry Man commercial you take a drink from your beverage*. It’s that easy and it’ll happen way more often than you think. Why, last weekend alone we had Bryan’s Miller Lite spots as well as both Hank’s Hans and Franz State Farm spot and his AT&T Gordon Ramsey commercial all over the ball games. Shit, we even saw them play a clip from Football On Your Phone during the Broncos pre-game.

So this weekend keep yourself busy during the commercial breaks by keeping your eyes peeled for the best Hungry Man Inc has to offer and whenever they cut to commercial get your drinking hand ready*. Oh, and feel free to mumble and grumble every time it’s not a Hungry Man Spot. We sure do.


Note: Hungry Man Productions does not endorse alcoholic drinking games of any nature. We only encourage you to play this drinking game with non-alcoholic beverages like grape drink, or Gatorade, or a nice tall glass of Yoo-Hoo. But please drink your Yoo-Hoo responsibly. As my Dad always used to tell me, “Don’t be an idiot.”


It’s throwback thursday, y’all! And with the NFL regular season beginning tonight I can think of only one proper way to celebrate…. FOOTBALL ON YOUR PHONE! #TBT


Anybody that watched last night’s Emmy Awards probably noticed a familiar face. No, not Vince Gilligan deservedly sweeping the awards. Tina Fey! Bryan’s new American Express spot with Miss Bossypants herself made its debut last night to glowing reviews. Why, Creativity Online even tossed it up on their site first thing this morning. Tina’s not eating potpourri in this one. This time it’s Back To School shopping so whether you’re the world’s biggest Tina Fey fan or you just know the frustration of the BTS shopping season, this spot’s got it all for you.


Summer’s here, beach season is in full swing, but you, my metaphorical friend, have a beer gut. What is one to do? Where is one to turn when all of one’s friends say to one, “Hey, one, we’re going to the beach. Grab a 12 pack and meet us there!” You want to go party as if it were 1999 but in 1999 there weren’t as many low calorie beers as there are today and you’re worried one more banquet beer might pop that top button on your pants.

Well Bryan Buckley has good news for you; Miller Lite exists! AND it existed in 1999 so if you were to party like 1999 you could still party with Miller Lite. If you don’t believe us check his spot out above.


More news out of Cannes this week. Bryan Buckley’s DirecTV spot “Football on Your Phone” earned itself a Silver Lion in the PR category for Media, Arts & Entertainment. Add to that the fact that the commercial already has well over eight million views on YouTube and it becomes pretty safe to say that the people love them some football on their phone.

Well done, Bryan and good on ya, Manning Family. Nothing but winners there.


Subservient Chicken is back in the coop, folks, and Bryan Buckley’s the one ruling the roost.

All chicken puns aside, AdWeek’s talking about all the hits Buckley’s newest Burger King spot, “Subservient Chicken Redemption,” has gotten. They also describe the commercial with words like, “bizarre” and “intrigued,” which we’ll take as extremely high praise.

Great job, Bryan! Keep it going!


Bryan Buckley’s newest spots for Starburst are garnering some internet chatter this week. Agency Spy, Ads of the World, and AdWeek are all highlighting the unexplainably juicy spots featuring body builders, fighter jets, and even tears. You can see both spots at any of the links above and you can catch “Land of Intensity” right here in this blog post. See? We like to make it easy for ya.

Well done, Bryan!


2004 was a great year. It was the year Facebook was invented. The Notebook brought women across the world to tears (as well as most men). Evanescence was a thing. But, without a doubt, the biggest event to come out of 2004 was Burger King’s Subservient Chicken. As I’m sure you all remember, Subservient Chicken was the biggest thing to hit the internet since Charlie got bit. But what’s said fowl been up to in the decade since? Well, you’ll just have to watch Bryan Buckley’s new documentary above to find out. Then you’ll know why sites like Creativity Online are giving it all of the props.

… and then go back and re-watch The Notebook just ‘cuz.


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The Weinsteins ain’t got nothin’ on Hungry Man! The New York Times released their first ever post-awards awards this year and they had some very kind things to say about Kinka Usher’s Pepsi spot “Mini Hollywood” as well as Bryan Buckley’s American Express commercials with Tina Fey.

“BEST ADAPTED SCREENPLAY The Pepsi minican commercial, which took place on a movie set, recycled more than a dozen famous film quotations to humorous effect: “I’ll have what she’s having” from “When Harry Met Sally”; “Nobody puts baby in a corner” from “Dirty Dancing”; and, most appropriately, “Say hello to my little friend” from the 1983 version of “Scarface.” The idea is not new; for instance, the Academy of Motion Picture Arts and Sciences used it to promote the Oscars in 2007. Still, it was clever, particularly when Cuba Gooding Jr. turned up, reworking his familiar line from “Jerry Maguire” to proclaim, “Show me the mini.” Agency: Mekanism.”

“BEST CINEMATOGRAPHY Three commercials with Tina Fey for American Express, promoting a new Amex EveryDay credit card, stood out because they were filmed in crisp black and white. The best of the trio ended with Ms. Fey at a market, “hangry” — hungry-angry — enough to eat a bag of potpourri. Agency: Ogilvy & Mather Worldwide, part of WPP.”

We’d like to thank our lawyers, our agents, everyone at the Pepsi Cola and American Express companies and, of course, Matthew McConaughey for always being our hero.

What’s next, you may ask? We go party with J-Law and B-Coop.

Nebraska ain’t the only thing that’s black and white on Oscar night! Bryan Buckley’s newest spots for American Express aired during Hollywood’s Biggest Night featuring miss Bossypants herself, Tina Fey. You can check out all three spots below in case you missed the show. And if you did miss the show, spoiler alert: Fast Six won for best adapted screenplay. Suck on that, Scorsese!





It’s always nice when an article about the best Super Bowl commercials begins with, “Brilliantly directed by Bryan Buckley…” First sentence out of the gate. We love it.

Indeed the news outlets are talking about the Super Bowl… well… the commercials of the Super Bowl. The game itself, not as much. Hungry Man has made AdWeek’s top ten, The New Yorker rated Turbo Tax one of its best, The New York Times mentioned GoDaddy, and the Today Show had the star of Bryan’s GoDaddy spot “Puppet Master” on the program to discuss quitting during the big game. We know all of this can seem overwhelming but just remember, we also had spots air before and after the Super Bowl as well… so… there’s that.

To check out all of Hungry Man’s Super Bowl spots click here.


Have you ever wondered why in recent years certain companies have released their Super Bowl Commercials early on their websites and on YouTube? Gone are the days of Super Bowl secrecy and nigh is the day of tantalizing one’s audience…

But why?

Well the New York Times breaks it down for you in this article. They also give Bryan Buckley’s GoDaddy spot “Body Builder” a little shout out as well.


Christmas is coming early this year, or, rather, The Super Bowl. Bryan Buckley’s Super Bowl ad for GoDaddy hit the internet hard today scoring write-ups on Creativity Online, AdWeek, and USA Today. Don’t like spoilers? Well don’t you worry, there’s still plenty of GoDaddy goodness saved up for the big game. This is merely a taste of the funny to come.


The Superbowl King himself, Mr. Bryan Buckley, will be debuting his new spot for SodaStream during the venerable footballing event on February 2nd. In the meantime the star of said commercial, Miss Scarlett Johansson, gave a wonderful little behind the scenes interview to give you a taste, a soupçon, if you will, of what’s in store for ya come Super Bowl Sunday.

Also, once you’ve watched Scarlett’s interview give this little bad boy a read. The New York Times did a lovely piece on Bryan’s SodaStream commercial with interviews, pictures, and a little bit of talk about last year’s banned SodaStream commercial. Juicy stuff, no?


Creativity Online highlighted Bryan Buckley’s new Xbox spot, “Lost.” The spot features a gamer who is so invested in the new game “Ryse: Son of Rome” that he starts to exhibit actual battle wounds. The same thing happened to me when I played Guitar Hero except instead of getting cuts all over my body I got loaded and threw a television out of my apartment window… so… ya know… there’s that.

Check out the commercial above and be sure to read Creativity Online’s wonderful words about Bryan’s newest spot right here.


Bryan Buckley and John Krasinski have teamed up once again on a new online campaign for Bud Light. The campaign (directed by Buckley and written by Krasinski and his business partner Danny Stessen) is a send up of the “Hold My Beer” internet meme. Both Creativity Online and The New York Times are talking about it this week, giving the spots “much props” (my words, not theirs). Of course I wanted them to do some Bud Light spots about the ErmahGerd meme but, alas, there are too many memes and not enough Bud Light for them all.


From the moment the first human uttered its first chuckle, the question of “What is funny?” has plagued our species as we time and time again tried to bring smiles to our friends, impress persons of romantic interest, and uplift the otherwise downtrodden. “What is funny?” is one of the most elusive questions on the planet and in an interview with Source E Creative Hungry Man’s very own Hank Perlman, Kevin Byrne and Raquel Balsam attempt to answer this age old question.

Spoiler alert: it’s poop. Poop is funny.


Two of Hungry Man’s top directors (and co-owners of the company) are tag-teaming Xbox’s new Xbox One roll-out this fall, with Bryan Buckley shooting last month’s “Invitation” and this month’s “His and Hers” while simultaneously Hank Perlman rocks his own spot, “Retirement Home,” featuring Brian Urlacher and Ray Lewis showing off the finer points of the system and how said points can be applied to the greatest football sundays the world has ever known.

But don’t take my word for it. Media Bistro has laid it all out for ya here.

All I know is, I’m gettin’ one.


Bryan Buckley’s Xbox spot “Invitation” made Adweek’s list “YouTube’s 10 Most-Watched Ads in October.” It comes in at number six on the list with 2,785,181 hits in October. Not too shabby when you consider it was only uploaded on October 25th.

Great job Xbox team! It’s only just begun.


Hungry Man set the 3rd annual Ciclope Festival ablaze this week racking up three awards and earning five finalist nods in a variety of categories, such as…

Silver – Grey Poupon “The Chase” by Bryan Buckley

Bronze – Comedy Central “Siesta” by Bryan Buckley

Finalist – Geico “Hump Day” by Wayne McClammy

Finalist – Nike Golf “No Cup Is Safe” by Wayne McClammy

Visual Effects
Finalist – Geico “Hump Day” by Wayne McClammy

Finalist – Google “Jess Time” by Nanette Burstein

Music Video
Finalist – “Marx Was Santa Claus!” by Carlão Busato, Gualter Pupo, & João Caetano Feyer

Live Experience
Bronze – “aMAZEme” by Gualter Pupo

A little bit about the Ciclope Festival

Unlike most advertising festivals, CICLOPE focuses on the art of execution, rather than the agencies’ ideas. Whether it’s a TV commercial, a mobile app or an interactive installation, they truly believe a good execution is as important as the idea, and extremely determinant for the consumer´s experience.

In short? Well done everyone! This is a great day for Hungry Man.

AdWeek’s got a new way of rating newly released spots. They’re now letting their audience decide and their audience has, indeed, decided. Bryan Buckley’s Xbox spot came in 3rd in the top 5 best spots of last week. Add to that the massive amount of airtime it got during every and all sporting events this weekend and I’d say this is a pretty nice roll-out for the Xbox One.



Whether you’re a gamer or not, get ready for all your dreams to come true. Bryan Buckley’s epic new spot for Xbox One has launched a most legendary tease for the new entertainment console out this November. Plus I would take Zachary Quinto transporting next to me at a train station any day.

Check out the behind the scenes from AdAge!


Hungry Man Brazil is one of three production companies to be nominated for the Caboré Award, the most coveted of awards in the Brazilian market. Established by Meio & Mensagem in 1980, every production company and ad agency in the country vie for nominations annually in any one of Caboré’s thirteen categories. This year, Hungry Man Brazil has the honor of being nominated for the cream of the proverbial crop; Best Advertising Production.

This is all old hat to our South American brethren, though, as they have been nominated for this honor once before in 2008, which was none too shabby when you take into account the São Paulo and Rio de Janeiro offices were formed a mere three years earlier in 2005 under the leadership of Alex Mehedff, Bryan Buckley and Gualter Pupo. Since 2005 HM Brazil has garnered over 35 awards (including 18 Cannes Lions) and have even branched off from solely doing to commercials. HM Brazil has started a new and exciting arm of the company that they have dubbed Hungry Man Projects. Hungry Man Projects deals in online content, television, and cinema.

As busy as they are, though, our São Paulo and Rio offices still manage to create amazing commercials year after year, and it comes as no great surprise that they should be honored at the 34th annual Caboré Awards.

Congratulations to everyone in our São Paulo and Rio de Janeiro offices. You make all of us here at Hungry Man — from London to LA — very, very proud.


Hey, remember how Hungry Man had a spot at the top of Mashable’s list of Most Shared Spots of June?

Yeah… Well… This time we’ve got two.

Wayne’s “Hump Day” ad for Geico is still topping the Most Shared List in August followed closely by Bryan Buckley’s “Football on Your Phone” spot for DirecTV. Together they have a total of 1,373,302 shares.

People just cannot get enough of that camel or those Manning boys.

In his front page article AdWeek reporter Sam Thielman really acknowledges the finer points of Bryan Buckley’s new spot for HTC, Here’s To Change. “You can tell just from the guy’s back that it’s Robert Downey Jr., but I’m mostly happy to see Jon Polito again after several years of absence from Coen brothers movies, and a great shout-out to Downey Sr.’s masterpiece of advertising and race relations, Putney Swope.” Astute observations abound in this well thought out look at celebrity endorsement and odes to post-modern filmmaking. We’re quite glad that AdWeek decided to Highlight This Commercial…. oh crap.


AdCritic is talking about Bryan Buckley’s newest spot for HTC, “Here’s To Change.” The commercial stars the — in their words — “Uber Cool” Robert Downey Jr. as he explains to us the HTC is anything you want it to be. Granted, Hipster Troll Carwash hadn’t crossed my mind when it comes to HTC, but now that Downey Jr. is the face of the company not much else will.


Big news in the Hungry Man world today. Bryan Buckley’s spot for DirecTV, “Football On Your Phone” has officially had over 8 million views on YouTube. Major congratulations to Bryan, the crew, and the entire Manning clan!


Or they just love the Manning family. We can’t blame ’em for either.

Bryan Buckley’s latest spot for DirecTV, “Football On Your Phone” is blowing up the internet [figuratively]. In less than 24 hours it has garnered over 2 MILLION views on youtube and has been talked about by seemingly every news organization on planet earth, including:

USA Today
The Wall Street Journal
Sports Illustrated
Huffington Post
E Online
ABC News
CBS Sports
Daily Mail
Media Bistro
Bleacher Report

Okay, so maybe not every outlet on Earth, but every news outlet in the Western Hemisphere. We know you may not have time to read all of these articles so we’ll go ahead and sum it all up for you herein:

People f-ing love “Football On Your Phone.”

We can’t wait to see what happens tomorrow. For the two of you in the world who haven’t seen this spot yet, give it a watch. You’ll be pleased (as well as humming the song to yourself for the rest of the day).



That’s right. Dave Laden’s short film “First Impressions” is an official selection at this year’s 9th annual Hollyshorts Film Festival. Major congratulations are in order to Dave and his wonderful cast and crew for creating a wholly unique peice of filmic art.

And, for those of you who are unfamiliar with the Hollyshorts film festival, past winners include Grainger David for his film The Chair and Bryan Buckley’s Academy Award Nominated short Asad.

In short — pun intended — this is a big deal.

Congratulations to Nanette Burstein and Bryan Buckley for their Emmy Nominations!

Nanette’s “Jess Time” for Google and Bryan’s “The Chase” for Grey Poupon were both nominated for Emmys at this year’s award ceremony for Outstanding Commercial. Of the four nominees Hungry Man took two of the spots (or 50% of the nominations for those of you who prefer your stats as percentages).

We hear at Hungry Man couldn’t be prouder. Well done all.


From L to R (clockwise): Grey Poupon, Rainforest Alliance, Tide, Devondale.


Unleash the feast! Winners have been announced for this year’s Cannes Lions International Festival of Creativity and it seems like celebrations are in order!

Bryan Buckley picked up a film lion for his Superbowl spot “Miracle Stain” for Tide out of Saatchi and Saatch NY. He also picked up a Lion in the the Titanium and Integrated category for his revitalization of the Grey Poupon classic, “Pardon Me” out of Crispin Porter and Bogusky. Director Tim Bullock was awarded a Film Lion for Devondale, “Sunshine Bubble” out of DDB Melbourne and lastly, Max Joseph was awarded a Film Lion for his viral PSA- “Follow the Frog” by Rainforest Alliance. The spot was also featured in Saatchi and Saatchi’s New Director’s Showcase at Cannes this past Thursday. The spot has also been selected as Creativity’s Pick of the Day. You can view the full list of Cannes winners here!

Gosh it feels great doesn’t it? Break open the Veuve Cliquot Mesdames et Messieurs!

Congratulations to all!





Thursday, April 6th marked the 11th Annual AICP Awards Show in the Museum of Modern Art in New York City, also known fondly as, “Ad Prom”! We are proud to announce the winnings for directors Bryan Buckley, Nanette Burstein and Max Joseph. See below for the full list of Hungry Man winners. Congrats to team Hungry Man!
Bryan Buckley- Grey Poupon- “The Chase”
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Nanette Burstein-Google Chrome-“Jess Time”
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  Max Joseph-Rainforest Alliance – “Follow the Frog”
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Performance Dialogue:
Nanette / Google Chrome / Jess Time
Bryan/ Grey Poupon/ The Chase 
Agency Art Direction:
Bryan/ Grey Poupon/ The Chase 
Cause Marketing:
Max Joseph/ Rainforest Alliance / Follow the Frog


                                                                                                                                                                                                       Behind every powerful man is a big, furry, white cat.

He’s known as “King of the Superbowl”, famously dubbed by Shots Magazine as the, “Super Bowl Top Cat” , and as of 2013, an Oscar nominated director . Since his first stint as an art director post college, director Bryan Buckley has made his way up the industry world  garnering countless industry awards,  become the co owner of a top production company synonymous with comedy and later set to direct a feature film.  How does such a talent get his start? See below for the answer in an exclusive interview with  MyFirstShoot.com.



Photography by Justin Warias.

Can you tell me a little bit about your background?

I went to art school in Syracuse, and when I graduated I became an art director.  Then I got converted into being a writer. Tom DeCerchio and I started an ad agency together called Buckley / DeCerchio. I was just out of school, and I think I was 24 at the time. And then Frank Todaro joined us. Hank Perlman, who later became my partner at Hungry Man, was a creative at our agency as well.

What was your first shoot? Who gave you your first shot?

Hank Perlman. Hank was the guy one hundred percent. Hank called me and said “Hey look, I have this NHL project for ESPN. There’s no money, and we talked to a few other directors, and no one thinks these spots can be done.” The idea was that a pro hockey player has a cold sore on his lip, and he’s talking about winning the Stanley Cup. Traditionally everyone drinks from the cup. Then we see other players and fans with a cold sore on their lip throughout the spot.  Hank said, “Just show up to their practice, wait until it’s over and then run on the ice and you shoot the spots.” We shot 180 of those hockey spots for ESPN. Frank and I co-directed, and Hank wrote most of the scripts. After the shoot we walked around with a cold sore for over a year trying to get people to wear it.

When did you decide to start directing?

I never went to film school, so I didn’t know what the hell I was doing. I didn’t even want to tell anyone that I was a director for like a year. I felt weird saying it. It was kind of like, well, what makes you a director? It’s funny because our production company at the time, Radical Media, didn’t even claim we directed the ESPN spots. They gave credit to our DP, Robert Leacock. No one really thought we were directors, so it took a couple of years before I actually believed that was the case. The moment I said this directing thing makes sense was when I wrote a screenplay. I remember there was interest in it, and they wanted me to shop it around to directors. I spent 6 months writing the script and now I’m with a director like Chris Columbus, and he wants to shoot the film. The problem was I really didn’t want Chris Columbus directing my movie. I realized “My God, I should direct!” That’s when the light bulb went off. Maybe directing is a better path to take, it has to be better then handing something over to someone else.

Aside from the usual prep, did you have any rituals back then? Do you have any now?

There’s no such thing as usual prep. I mean it’s sort of usual prep. It’s more like never ending prep, you know? I don’t think you can prep enough. You always prep, and then you walk on set and everything you’ve prepped, of course, falls apart – from weather or actors not performing well or locations that are not cleared that you thought were cleared. There’s always going to be some disaster. Personally I work best when I am under pressure. So I like when things are sort of off, you know? I can’t stand slow shoots, because I think people react better under pressure. Their instincts are better, they’re sharper – everyone from the cameramen to the actors. I’m always looking at my team or crew like a sports team. Hopefully no one gets too comfortable. I think that’s really the key. You are always challenging yourself and everyone is challenging each other. Oh, and I’ve never sat down on a shoot. Ever.

Was there an “aha” moment?

You are constantly trying to discover the “aha” moments. Almost every shoot has an aha moment of like ‘We got it!’, or ‘We nailed it!’, or you’ve messed with a technique and liked the result. Commercials are about what comes out that year. The industry is always trying new things. You have to constantly reinvent yourself and constantly grow and create something new. There is always a new challenge or technology to experiment with.

Do you think it’s easier to become a director now or when you first started directing?

I don’t know. I think it might be easier now. No one took me seriously when I started out. No one believes you know what the hell you are talking about, not even yourself. All of sudden realize you can do it. You haven’t gone to film school, and you haven’t shot a single thing in your life. You don’t even know how to yell action or cut. Seriously, you know, like when do you yell it? Different people would ask me what side the line was on, and I didn’t know what the hell they were talking about. I mean I had no idea, and I would be like “Um, well…..” I got a film book a year into shooting, because people would quiz me on set. You’re like “God, I don’t know anything.” Then people are asking me questions that I had no idea what the hell the answer is. But ultimately, film to me was always about instinct. You can always hire people to give you the technical information, but no one is going tell you it’s time to move on to the next shot, or you don’t have this performance down yet, or what it will take to make the talent do something and get a specific result. All the books in the world aren’t going to explain that.

Do you have any advice for up-and-coming directors?

Learn to deal with adversity. When you lose a location and everyone thinks we’re screwed, or when your talent disappears you can’t panic or overreact. Anyone can shoot something when the situation is perfect, but how do you adjust to adversity and still come out with something great, and not dig yourself into the ground when you are in a bad situation? You are rarely going to have an easy day. It’s not going to happen, because all the odds are against you. So you can’t sit there and get pissed about it. You have to adjust.

What do you think of the current state of the advertising industry?

Well, you know the popular thing for everyone to say is “Oh, it’s not what it was.” I think there is a great opportunity for doing great creative right now. The downside is that there is a need for content, but no one wants to pay for anything, and that’s created a difficult environment. So there are great, interesting, ideas out there with no financing and no way to pull them off. If you can’t hire the right actors, or the right DP, or whatever, the idea falls apart. It’s sad, because you want to shoot this great idea, and there’s just no money to do it.

Can you tell me a little bit about your short film Asad?

I wrote Asad over the course of a weekend. It’s a story about Somalia and two young boys. The two boys who played the lead characters had never been to school in their lives. They had to memorize the entire script, which was extremely difficult. There were a lot of challenges with shooting the film, but when we wrapped the shoot we knew it was going to be something special. The Tribeca Film Festival programmed the film, and it won best short film there. Tribeca got behind it and helped promote it, and the rest is sort of history. It sort of blew up from there. Desmund Tutu did a huge address on it showing his public appreciation for the film and for what it had done for their country and the Somali people. It made all the hard work worth it, and the film brought a lot of visibility to the Somali plight. So the experience far exceeded anything I could have ever imagined.

How was the short film experience different from directing commercials?

With a narrative film you have to be so disciplined on character, on script and on execution. So you end up doing a ton of meticulous planning. We had to be even more efficient because of the limited finances and the limited time we had. Working out the story aspect of a narrative film requires incredible discipline.

What’s the most important role of a comedy director?

The job of a comedy director is to assemble the best team and  talent you can find. In theory, the director should show up and not have much to do the day of. It never works out that way, because there are going to be problems. Directing comedy for me personally is a total gut thing. You sort of have to feel it. You prep and you’re all set and you have the basics down and then you have to figure out how to get that extra 10%, and that comes out of the moment, you know, the spontaneity of the idea. And that applies to a shoot with someone like Conan O’ Brian or with an actor who is just starting out.

You’ve had a lot of success in your career. Has there ever been a bad moment?

Yes. It was with one of the first things I had ever written. Tom and I co-wrote and sold a script to Columbia Pictures, and an agent wanted to represent us. Obviously, I was excited, and I told everyone that we sold the script and now we have an agent. A few days later I get a call from the agent and he says “Listen, Tom’s the real talent, and you’re not, and I’m not representing you.” We were both on the cover of Ad Week that month, and we were even in the New York Times. I remember walking into our office the next day being really depressed. The guy who you thought was going to be your agent is telling you that don’t have any talent. I was like “Wow, this sucks!” I’ve already told everyone this guy is my agent, so everyone’s like ‘So how’s it going??? How is the movie panning out?’ You’re like “Uh…Um”. It was a disaster.

What is your favorite movie?

That’s easy – One Flew Over the Cuckoo’s Nest.




Hungry Man is happy to announce that Grainger David has been selected to be one of Shoot Online’s best new directors of 2013. Each year the festival sets to seek out the best up-and-coming directors who they feel will positively contribute to advertising and entertainment in both it’s traditional and emerging forms.

The event takes place on May 23rd in New York City where Grainger’s film “The Chair” will be screened along with the handful of other directors whose work will be recognized. Prior to the screening a forum of speakers will take place including HM’s own Bryan Buckley.

More information on the showcase and forum can be found here.

You can watch Grainger’s full short, “The Chair” on itunes now.

The prestigious AICP awards show is right around the corner and we are excited to announce the selection of several of our works for the shortlist! The AICP is taking place this year during the week of June 4th. Take a look at the list below to see the nominated gems.

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Bryan Buckley’s Oscar premiere commercial, “The Chase” for Grey Poupon has been nominated in the follow categories.

Agency Art Direction, Copywriting, Editorial, Humour, Performance Dialogue, Visual Style, Viral /Web films

Max Joseph’s PSA for the Rainforest Alliance, “Follow The Frog” has been nominated in the following categories.

Copywriting, Editorial

Nanette Burstein’s heartfelt spot for Google Chrome, “Jess Time” has been nominated in the following category.

Performance Dialogue

Our collaboration with Droga5 and Hennessy captured the essence of professional boxer Manny Pacquiao throughout the streets of the Phillipines. “Manny” has been nominated for best “Original Music”.

Last but not least comes Director Gualter Pupo and artist Marcos Saboya’s impressive 250,000 book maze that premiered at the London Olympics 2012. The project teamed up with OXFAM to donate books to charity.  “aMAZEme” was nominated for a NEXT Award in the Experiential category.

Today, April 15, 2013 marks the 30th anniversary of legendary agency Goodby Silverstein & Partners. To celebrate, the agency has selected their top 30 commercials from the past 30 years.  Coming in second of this marvelous showcase is none other than Bryan Buckley’s eponymous ad for E Trade “Monkey.”

Click here to see the full list.


Here at Hungry Man, we’ve got QUITE the voracious appetite. When we heard the ONE SHOW finalists had been announced you can best believe we were hungry for those little silver, bronze and gold pencils. We’ve got quite a few spots up in the running for the coveted pencils, take a look below to see the Hungry Man nominees or visit the site by clicking here. Congratulations to Hungry Man!

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Public Service Integrated Branding Campaign

Steve Bendelack/ Grey London/ British Heart Foundation / Minni Vinnie

Consumer TV :60 Single

Nanette Burstein / Google Creative Lab / Google / Jess Time

Bryan Buckley / Saatchi and Saatchi NY / Tide / Miracle Stain

Consumer TV : 30 Single

Wayne McClammy / The Martin Agency / Basket / Geico

Consumer TV Over :60 Single

Wayne McClammy / 72 and Sunny/ The Replacer / Call of Duty

Non Broadcast Online

James Gooding/ Droga 5 / White Paper / Puma

Bryan Buckley / CPB / The Chase / Grey Poupon

Branded Content Online

James Gooding / Droga 5 / White Paper / Puma

Integrated Branding -Consumer Campaign

Bryan Buckley/ Cpb / Pardon Me / Grey Poupon

Out of Home – Transit & Installations – Single

Project /Ogilvy Brasil / Coca Cola / Sprite Shower




Wayne McClammy / 72 and Sunny / Activision Publishing / Call of Duty: Black Ops II – The War of the future


Bryan Buckley / CP + B / Grey Poupon / The Chase

Interactive Advertising – Environmental / Experiential – Single

Projects / Ogilvy Brazil / Coca Cola / Sprite Shower







Bryan Buckley will be gracing the cover of the May issue of Shots magazine next month. Dubbed “The Super Bowl Top Cat” the article details his work in this year’s Super Bowl as well as his current and future projects. This front page news is made even more auspicious, however, due to the photographic work of Hungry Man’s very own Content Manager, Justin Warias, who took the pictures used in the article. With the Shots cover already making its rounds in the twitter-verse, Warias is quickly becoming known as the photographer so good he can make the cat wink.


Bryan is taking over! Bestadsontv.com is featuring two of Bryan’s Superbowl ads in it’s Top 6 Gallery of the week. Tide “Miracle Stain” was one of the top favorites of Superbowl fans coming in second place in USA Today’s Ad Meter ratings. If you still haven’t seen them yet take a look below!









Writer/Director Bryan Buckley and Producer Mino Jarjoura were both guests of the annual Oscar Luncheon on Monday, February 4, 2013 for the nomination of Best Live Action Short for their short “ASAD”.The Academy Awards’ annual luncheon took place at the Beverly Hilton Hotel. Stars such as Quvenzhané Wallis,  Hugh Jackman, Jessica Chastain and Robert De Niro were just some of the celebrities present at the affair. See photos from the event below.  The Academy Awards will take place on February 24th starting at 8:00PM ET / 7:00PM CT / 5:00PM PT.

Congrats to Bryan, Mino, Matt and the whole team who worked on ASAD!

It was a grand night for Hungry Man and director Bryan Buckley last night when 3 of our comedy spots swept the Superbowl! You can view all the spots by clicking here.

Starting the night with COKE “Mirage”, an epic race between a busload of showgirls, cowboys and Badlanders commences in the middle of the desert fueled by a bottle of Coke. Viewers were given the option of choosing which team would win by voting online. They were also given the choice of sabotaging other teams with various shenanigans such as encountering a metal detector in the middle of the road.  You can see the site at www.cokechase.com.

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Then came, Best Buy’s “Asking Amy” in which comedy queen Amy Poehler pesters a quiet Best Buy employee with a million gabillion hazillion quatrillion questions about technology. My favorite one? When she asks the employee  “Would it read 50 Shades of grey in a sexy voice to me? When he responds “No.” She asks, “Will you?”


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Finally, came Ad Meter’s #2 Superbowl Commercial spot, Tide, “Miracle Stain”. This hilarious spot featured a man who while eating spills food on his shirt that leaves a stain in the shape of San Francisco 49er’s player Joe Montana’s face. The “Miracle Stain” becomes a worldwide PHENOM as fans come from all over to viewthe miracle stain. A commercial of epic proportions – it went head to head for the #1 spot and just barely missed out!

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What did you guys think of the spots? Feel free to tweet us @hungrymaninc with your thoughts!



In Hungry Man’s third consecutive collaboration with Best Buy for a Superbowl advert, Bryan Buckley directs Comedy gem Amy Poehler for the 2013 Superbowl.

I can’t imagine it being anything short of amazing. You’ll have to tune in Sunday, February 3rd to check it out. Adweek gives us a teaser of the spot. You can read it by clicking here.

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Hey Bryan!

Here’s just a little video we made in NY for your OSCAR NOMINATION FOR ASAD. Congratulations to Bryan Buckley, Mino Jarjoura, Matt Lefebvre and hungry man!



January 10th will forever go down as a momentous occasion in Hungry Man history. At around 5:35am pst Bryan Buckley’s short film, Asad, produced by Mino Jarjoura and Associately Produced by Matt Lefebvre, was nominated for an Academy Award.

The largest of Congratulations go out to Bryan, Mino, Matt and everyone else responsible for bringing this magnificent story to life.

Picture 12

Be sure to tune in on February 24th at 7pm est/4pm pst to watch the Hungry Man Men take the red carpet by storm (I’m going to take a stab in the dark and guess that Mr. Buckley will be the guy in the beanie).

Some fanfare from across the pond for  Bryan Buckley’s ASAD with the lovely folks from the UK publication DAVID REVIEWS .

For those of you who do not have subscriptions to the site you can read it below. Or if you do you can read it on the homepage of DAVID REVIEWS where it is currently being showcased.





Hungryman director Bryan Buckley has achieved huge success at festivals around the world with his short film Asad.

The film – which was also written by Buckley – takes place in a war-torn fishing village in Somalia where a boy must decide between life as a pirate or as an honest fisherman.

Buckley’s decision to make this movie with an all-Somali refugee cast was inspired by his experiences shooting ‘No Autographs’ during the summer of 2010. Buckley, along with producer Mino Jarjoura, travelled with the United Nations to Kenya and Sudan and while filming in the Kakuma Refugee Camp, he interviewed many Somali refugees and was both fascinated by their spirit and moved by their struggles.

A year later, Buckley wrote and directed ASAD.

After premièring at the Tribeca Film Festival in April of this year, Asad won the prize for ‘Best Narrative Short’ and became eligible for an Academy Award nomination.

Asad then travelled west to the LA Film Festival and won the Audience Award for Best Short before being named by Indiewire as one of ‘The Five Hottest Short Films of the Summer’.

The film screened at the Rhode Island International Film Festival (RIIFF) where it was awarded the Grand Prize for Best Short and became RIIFF’s official representative to the Academy in hopes of a nomination.

The film was further honoured when Michael Moore personally selected Asad for the Traverse City Film Festival where it won the Special Jury Prize.

The film festival circuit is far from over for ASAD… it will appear around the world over the next nine months and – in the next few months – there’s the possibility that it will be garlanded with an Oscar.

Go Bryan.


We agree with you David- Go Bryan!!

Brazilian directors Carlao Busato, Gualter Pupo and Joao Caetano Feyer joined forces to co-write and co-direct an unusual music video christmas message for the band “Johnny Lipstick and the Bad Licks”.
“Marx Was Santa Claus” chronicles the life of an old communist intellectual who to survive needs to work as Santa Claus. In this little saga, dwarves, orgies, drugs permeate the life of the protagonist.
Johnny Lipstick and the Bad Licks is a musical project by Carlão Busato who grew up singing in a local Curitiba, Brazil band.   The song “Marx Was Santa Claus” was recorded at Jamute Audio studio in São Paulo, and featured song production by James Feeler and Paul Corcione.

There’s been a lot of  buzz around Bryan Buckley’s Oscar shortlisted short film (try saying that 3 x fast) ASAD and online magazine SHOTS has featured Bryan Buckley in an interview on his experiences working on the film.

Take a look here at the site, or if you don’t have a login I’ve just copied and pasted the article below.

Bryan Buckley Talks Asad and Academy Awards

10th December 2012



Hungry Man director Bryan Buckley has seen his short film, Asad (a clip of which can be viewed above), pick up a host of prizes at a variety of films festivals over the course of 2012 and has recently found out that it has been shortlisted for what most would consider to be the daddy of film awards, the Oscars.

Here Buckley discusses the genesis of his film and how filming a documentary helped him make the decision to shoot Asad. He also talks about the difficulties in getting the film made, casting non-English speaking, non-actors and how feature films are beckoning.

How and why did this come about and what, if any, relationship do you already have with Somalia?

Well, two years ago we shot a short documentary for UNHCR on refugee camp crisis with NBA star and England’s Olympian Luol Deng. Luol was a lost boy of Sudan. He was born in Sudan and we documented his arrival back into his homeland for the first time since he and his family fled during the civil war during the late 90s. The first stop for Luol would be in Northern Kenya at a refugee camp called Kakuma.  My producer, Mino Jarjoura, and cameraman Scott Henriksen and I arrived there first and waited for Luol to arrive.

During those days we conducted interview after interview with the refugees who were stuck there. Many of these refugees were new arrivals from Somalia due to famine and brutal attacks by the Shabaab. We just started getting to hear all the stories about what was going on in their country. It didn’t take long for me to realise that there’s a lot that the media wasn’t explaining or helping us understand about the plight of these people. Nor were they capturing their spirit.

About a year passed after we had finished our documentary, unfortunately few people saw it, but the stories haunted me. The human condition in Somalia had continued to deteriorate. One weekend in July 2011, I was reading a story in the New York Times on the famine hitting the country and the inability for UN to get relief into the country due to rebel fighting and it pushed me over the edge. And I put down what I was doing and began to write Asad. It took me two days. It came fast.

Did you shoot the film in Somalia or was it too dangerous?

No, it was way too dangerous in Somalia so we took it to CapeTown to shoot. In Cape Town we went to a community formed by Somalia refugees and recruited people who would be interested in the project. There were no actors there, just people trying to survive.

So, you wrote the film as well?

Yes, I wrote it. And then we translated the whole thing; once we’d translated it, the two boys who were our main leads had to memorise every word. They had never been to school in their lives, and were completely illiterate. I mean completely. It was a huge undertaking.  The two boys we cast to play Asad (the main character) and Ali (his young friend) are actually brothers and they had only been in South Africa for a couple of months. Their real names are Harun, and Ali Mohammed.

Harun, was 12 at the time and I originally was going to cast them the other way round but it was quite clear that, at 10, Ali was too young to do the part with all the memorisation that was needed. After we finished shooting I learned from the boys’ dad that the boys couldn’t attend South African schools because they were considered too old for their programme. They just weren’t set up to handle two Somalia boys who couldn’t read. So with the help of my associate producer Matt Lefebvre we set the boys up with a special private school. It took us awhile to find the teachers. But by March we got the programme up and running.  We were back down in CapeTown in September and we saw the boys. They are doing amazing now. And have already reached thefourth grade level of reading English.

So, essentially the jumping off point for the short film was to bring to a wider audience the plight of refugees, especially Somali refugees?

Yes. Somali people have an incredible spirit. It came through in every interview we did in Kakuma. A film needed to capture this. Our exposure in the western world of Somalia is from CNN and BBC clips of pirates and famine. Clips don’t capture spirit.

Had you shot a short fiction film before?

Yes, I did a short, I did a couple of shorts, but nothing where I’ve sat there and said, “Okay, we’ll look at this thing as a bigger mission”. And that’s the difference this time.

How hard was it directing people who couldn’t understand what you were saying?

There were layers of challenges. You’re going into a world that you don’t know; you do your Google searches, you check stuff out, but you are still entering into an entirely different world, but you have to accurately depict the culture. So, yes, there was a tremendous amount of research that went into it all, but then you were dealing with the people you had to really listen to what they said, or how they would react or how things would play out.

The intent of this film obviously isn’t to sensationalise but rather to explain it; you know, for it to be as accurate as possible. The kids not being able to read or write meant that the task of memorising everything was just monumental; these kids who had never acted before. And then it was a case of rehearsing, rehearsing, rehearsing. I just rehearsed the hell out of every shot. And nobody there had ever done film before so you had to be very organised. Even things like, you know, the boys had never been on the water because they were from inland Somalia, so we had to give them all swimming lessons; it was a lot of stuff.

So how long did it take you from to shoot the film from start to finish?

We had three weeks there and we shot for five days with about 10 days of rehearsal. We had to sort of, because it was all from memory, it was just difficult in itself, but anyway it worked out and we were pretty much a well-oiled machine. Originally I had written it so that at the end there was a dog. But they [Muslims] won’t hold a dog, they won’t touch dogs, dogs are considered, to Muslims, to be dirty. So I was like, “Oh, I didn’t see that one coming”.  But it turned out to be the best thing ever to have a cat. I had already named the kid Asad, that was always his name, and it means ‘Lion’ so that worked out really well in the end.

A happy accident.

Lots of them, honestly.

Back to the casting process; how many people did you see for the main part of Asad?

Overall, hundreds. I had them improvise; it was all I did to start with. We put them in a situation and then they would have to improvise, and then I didn’t know what they were saying, so I just assumed that whatever they were saying was right. And then from that it was, if they’re comfortable with their language and they’re comfortable moving then I could get them back, and then I would do another call-back and just kind of whittle it down from there.

Asad’s been short-listed for the Oscars; how does that make you feel?

Yes; 11 films [on the shortlist] and then we’ll hopefully get to the next stage. I’m super-happy and, and I just think the thing has sort of had its own life. The Oscar thing is quite an honour, but what will be, will be. My dream here is that if we get to the finals we’ll fly the kids out of South Africa to be there on the stage if we win.

When will you find out if you’ve made the final list?

January 10th is the finalists announcement.

And you’re working on your first feature; Men Are From Mars, Women Are From Venus

Yes. But that’s probably going into pre-production around March. I’m really excited about it.

But that will take you out of ads for a while I would imagine would it? 

Yeah. For at least a week. No, it’s a big project, but that’s always been part of what I had hoped to be involved with, so I’m excited and I think it’s a good choice, but I guess I’ll be six months.

But you’ll come back to ads?

Yes, 100 per cent.


We were searching the web for press about Bryan Buckley’s short film “Asad” and, low and behold, we discovered the pages below that seemed to bare some fascinating news.



Bryan Buckley’s short film Asad has won the BAFTA/LA Short Film prize at the 35th Mill Valley Film Festival. This is the 9th award Asad has earned this festival season and Associate Producer Matt Lefebvre accepted on behalf of the filmmakers.

For more information see Mill Valley Film Festival’s website.

… mostly about what they want to be for Halloween this year. We here at Hungry Man have the same woes. I mean, do we go with the two-person horse costume again and if so who gets to be the head and who has to bring up the rear, and is it okay to go as Marty McFly for three straight years, and how realistic is too realistic on a Lady Gaga meat suit…

Regardless, when we do dress up we’re gonna get ourselves some booritos! Check out Creativity Online’s article here.


Bryan Buckley and Hungry Man’s ASAD had its INTERNATIONAL PREMIERE in MONTREAL TODAY, and we are also happy to announce that ASAD is screening this weekend at the highly selective TELLURIDE FILM FESTIVAL!!! Expect to see pics of the amazing views!

If you are in Montreal, Colorado or Seattle – check out ASAD this weekend!!

And check out these links!
Telluride program guide

Montreal World Film Festival

1 Reel Film Festival Seattle

Written and directed by Bryan Buckley, Asad takes place in a war-torn fishing village in Somalia, where a boy must decide between resigning to a life of piracy or choosing the path of an honest fishing man. Bryan’s decision to make this movie, and utilize an all-Somali refugee cast, was inspired by his experiences shooting “No Autographs” during the summer of 2010. Buckley, along with long time producer Mino Jarjoura, traveled with the United Nations to Kenya and Sudan. While filming in the Kakuma Refugee Camp, Buckley interviewed many Somali refugees and was fascinated by their spirit and moved by their struggles. A year later, Buckley wrote and directed ASAD.

After premiering at the Tribeca Film Festival in April of this year, ASAD took home the prize as Best Narrative Short and became Academy Award eligible. Next, ASAD traveled west to the LA Film Festival and was named the winner of Audience Award for Best Short. Indiewire then named ASAD one of “The Five Hottest Short Films of the Summer” on the festival circuit. Continuing its journey, the film screened at the Rhode Island International Film Festival where it was awarded the Grand Prize for BEST SHORT, and became RIIFF’s official representative to the Academy in hopes of a nomination. Another honorable achievement was when famed filmmaker Michael Moore personally selected ASAD to the Traverse City Film Festival where it won the Special Jury Prize. The film festival circuit is far from over for ASAD, the film will appear around the world over the next 9 months.

If you weren’t already keeping track, here’s the full list of festivals where Asad has screened so far.

TriBeCa Film Festival – World Premiere, Best Narrative Short
Seattle International Film Festival
LA Film Festival – Audience Award, Best Short
Palm Springs International ShortFest
Traverse City Film Festival – Special Jury Prize
Rhode Island International Film Festival, Grand Prize – Best Short
HollyShorts Film Festival – Best Short Film
One Lens Film Festival – The Spotlight on Justice Award AND First Place Award for Best Film

Later this month ASAD will be travelling to Montreal for the International Premiere at the Montreal World Film Festival. Then, you can catch the film at the 1 Reel Film Festival in September and the New Orleans Film Festival in October.

Great job Bryan and the rest of the team!



Thanks to everyone who came to the screening and for all the support at at RIIFF!!

Congrats to Bryan Buckley and Hungry Man!!

When Bryan Buckley directed this “Siesta” spot for Comedy Central Latin America, he found himself in a predicament. Bryan claimed, “I couldn’t bring myself to watch a single Olympic Event. And hell, I was in London when they were happening. That’s how much shooting World Cup Siesta messed with my mind. I kept saying to myself what can possibly be more exciting then that?”


Thanks to everyone who came to the screening and for all the support at at RIIFF!!

Congrats to Bryan Buckley and Hungry Man!!

Over the weekend, Bryan Buckley and Hungry Man’s ASAD won the SPECIAL JURY PRIZE at Michael Moore’s TRAVERSE CITY FILM FESTIVAL

“A taut script, an ebullient spirit, and amazing performances from its non-actor cast make this a touching coming-of-age narrative.” – TCFF Jury

When handing over the prize, Michael Moore said to the ASAD team, “Awesome job. I loved the film.”

Congrats to ALL!!!

Over the weekend, Bryan Buckley and Hungry Man’s ASAD won the SPECIAL JURY PRIZE at Michael Moore’s TRAVERSE CITY FILM FESTIVAL.

“A taut script, an ebullient spirit, and amazing performances from its non-actor cast make this a touching com

ing-of-age narrative.” – TCFF Jury

When handing over the prize, Michael Moore said to the ASAD team, “Awesome job. I loved the film.”

Congrats to ALL!!!

Hungry Man and Bryan Buckley‘s ASAD is at the TRAVERSE CITY FILM FESTIVAL today!! Traverse is Michael Moore’s film festival – he personally selects all the films at the festival!!


CareerBuilder is advertising again in this year’s Super Bowl—and the job site is returning with its chimpanzees.

The 30-second spot, created by CareerBuilder’s in-house agency and our very own Bryan Buckley, features the chimps creating chaos for the only human employee in the hypothetical firm while they’re on a business trip that has gone terribly wrong.

“Our ads present an experience that almost anyone can relate to: not being in an ideal work situation,” said Cynthia McIntyre, vice president of marketing and communications at CareerBuilder. “You have to have a message that resonates with viewers and pulls your brand through. You also have to be entertaining,” she said. “We’ve always used humor. A lot of advertisers do. But you can’t just tell a joke for the sake of the joke. It’s got to tie effectively into your brand and the ultimate message you’re trying to get across.”


Has it always been this way? JCPenney launches new spots directed by our very own Bryan Buckley and starring the hilarious Ellen DeGeneres as she navigates confusing prices and befuddling return policies. Each time, she wonders if it has always been this way — and travels back in time to find out that in fact, things have always been just this bad when it comes to retail.

The retailer tapped DeGeneres as its new spokesperson and face of the brand last month, after announcing a massive overhaul of the way it structures its pricing, presentation, products and promotions

Adcritic shows off these hilarious spots.

Bryan Buckley‘s joint collaboration with Brooklyn Brothers scooped up an award in the Best Performance Dialogue Category for “New Era -912 and on the Lam”.
Taika Waititi‘s Sour Patch Kids music video with Mother Advertising won in the Product Integration Category in the NEXT SHOW. Congrats to Bryan and Taika!

Bryan Buckley wins Best NARRATIVE SHORT FILM at the Tribeca Film Festival with his short film ASAD! Congrats Bryan and the entire team who made ASAD come to life!


Bryan Buckley gets interviewed about his Tribeca Film Festival short “ASAD” and experiences in Somalia. Congrats Bryan!

Bryan Buckley gets interviewed for his Tribeca Film Festival selection “ASAD” in SHOOT MAGAZINE!

Advertising Age’s Retail Revolution Issue adds Bryan Buckley’s JC Penney and Brian Billow’s Walmart spots to their list of the most iconic creative moves in retail history!



WOOHOOOOO!! Written and directed by Bryan Buckley, the Hungry Man short film “Asad” has been selected to premiere at the Tribeca Film Festival! Congrats Bryan!

Be sure to stay posted for updates on ASAD on Twitter and Facebook! Show your support!


2011 would have been a lot less fun without the work of Hungry Man. The Baldwin-Krasinski New Era showdown, directed by Bryan Buckley and created out of The Brooklyn Brothers, was hands down one of year’s most entertaining campaigns. Buckley also let us “Watch Any Device on Conan,” for TBS and continued to show his chimp-flavored finesse with another Super Bowl spot for Career Builder, “Parking Lot.”


Buckley also teamed up with Hank Perlman on a pair of high-action laffers for TNT out of Grey, N.Y., “Don’t Miss a Second,” every bit of which you really shouldn’t miss, and “Wherever You Go,” which starred Timothy Hutton as lead spy guy.


Brian Billow contributed his own funny moments to The Martin Agency’s “Shopping List” campaign for Walmart, including a can’t-miss scene featuring armpits, while Taika Waititi turned out some major longform moves, including the hilarious Sour Patch Kids’ “World Gone Sour” music video out of Mother New York, which gave a taste of what happens when Sour Patch Kids don’t get chomped, a hilarious teaser to the agency’s upcoming video game with the same theme. He also brought more musical levity to Cadbury, with a four-minute underwater serenade to swimmer Rebecca Adlington.


Other fun turns came out of South America, including the Carlao Busato– directed “Drunk Valet,” Ogilvy Brazil’s latest smart move against drunk driving, for Bar Aurora and Boteca Ferraz, which cleverly employed the services of an “intoxicated” valet.

Read the Creativity article here.

Check out Bryan Buckley talking about his experience with filming an ad for the biggest event on TV: The Super Bowl.