Ciclope, the only international event fully dedicated to the “craft” in moving image as they put it, has announced their shortlist for for this year’s International Festival of Craft and Hungry Man has made the list a couple of times. In the categories of “New Talent” and “Low Budget” Mr. Conor Byrne is nominated for his Skittles, “Struck by a Rainbow” spot and in the category of “Adapted Music” João Caetano Feyer is up for his Mix Brazil “Everyone is Gay” spot which, frankly, for adapting Carmina Burana with nothing but the word “Gay” I would hope J.C. sweeps that category up. Come on, Ciclope! Just give it to him! Don’t be gay!
Congrats Conor and J.C.
More praise for João Caetano Feyer’s spot “Everyone is Gay” for Mix Brasil. This week it’s in the number one spot on WeLoveAd.com’s Top 10 Weekly Most Viewed list. If you haven’t seen this spot yet… well… then you’ve just been ignoring me for the past three months because not only have we here at Hungry Man been raving about “Everyone is Gay” but it also took home one of them Gold Lions from Cannes. But that’s okay. We understand. It’s Summer vacation. Parents have their kids’ soccer camps and swimming lessons keeping them busy and single childless people have their EDM clubs to go to (It’s EDM, right? That’s what Max Joseph’s been going on about? EDM?).
Anywho, we understand you’ve been busy but it’s August now. Time to get caught up with what we’ve been doing on our Summer vacation and for Hungry Man this Summer has been nothing but gay!
I’m just gonna toss out two unrelated events in history:
Friday, June 26th, 2015, João Caetano Feyer’s spot for Mix Brasil “Everyone is Gay” wins Gold at Cannes in the Film Craft Use of Licensed/Adapted Music category.
Friday, June 26th, 2015, the United States Supreme Court declares same-sex marriage as a legal right of all its citizens.
Now I’m not saying João Caetano Feyer is the direct reason all human beings in America have equal rights in the eyes of the law… but I’m not NOT saying it.
Congratulations to João for the gold win and for, ahem, other achievements.
Major congratulations are in order for Mr. João Caetano Feyer. Two — count ‘em, 2 — of his Bomnegocio.com commercials were in the Top 10 Most Viewed Commercials on YouTube in Brazil last month. For those of you who don’t sprechen zie the local lingity, Bomnegocio.com is Brazil’s version of Ebay. So to sum up, a Hungry Man director is 1/5 of the most viewed YouTube commercials in all of Brazil right now. Not. Too. Shabby.
You can check out the most popular of his Bomnegocio spots above and if you happen to be in Brazil and pass João on the street be sure to sing, “A cada 1 minuto, 4 coisas vendem,” at him. If you don’t speak Portuguese just watch the commercial. You’ll get it.
João Caetano Feyer’s newest commercial for Bom Negócio features soccer legend Diego Maradona and, not surprisingly, it was the 5th most watched spot in all of Brazil last month. Don’t take our word for it, though. We’ve included a clip from Meio&Mensagem below highlighting everything that makes this spot a favorite. Can’t read Portuguese? Well then you’ll just have to take our word for it.
Be sure to check out the spot above (it’s subtitled for those English speakers out there who love futbol and need to sell things).
Hungry Man set the 3rd annual Ciclope Festival ablaze this week racking up three awards and earning five finalist nods in a variety of categories, such as…
Silver – Grey Poupon “The Chase” by Bryan Buckley
Bronze – Comedy Central “Siesta” by Bryan Buckley
Finalist – Geico “Hump Day” by Wayne McClammy
Finalist – Nike Golf “No Cup Is Safe” by Wayne McClammy
Finalist – Geico “Hump Day” by Wayne McClammy
Finalist – Google “Jess Time” by Nanette Burstein
Finalist – “Marx Was Santa Claus!” by Carlão Busato, Gualter Pupo, & João Caetano Feyer
Bronze – “aMAZEme” by Gualter Pupo
A little bit about the Ciclope Festival…
Unlike most advertising festivals, CICLOPE focuses on the art of execution, rather than the agencies’ ideas. Whether it’s a TV commercial, a mobile app or an interactive installation, they truly believe a good execution is as important as the idea, and extremely determinant for the consumer´s experience.
In short? Well done everyone! This is a great day for Hungry Man.
The spot directed by Joao Caetano Feyer for Claro Mobile / Ogilvy Sao Paulo with Int’l Football Celebrities Ronaldo & Neymar Jr, is a finalist on the SBT (2nd Largest Network Channel in Brazil) “Best Commercial of The Year 2012”. The spot was shot in Sao Paulo early in the year 2012. Check it out here.
Hungry Man *Projects division and Director Joao Caetano Feyer presented northeastern graffiti artists ACIDUM to W+K Sao Paulo creative team when asked about any interesting graffiti art we knew of. Next step, Smirnoff signing off on the new technique where graffiti murals are only visible at night, under black lighting. Armed with the new graffiti spray paint in the market, ACIDUM, W+K Sao Paulo and Director Joao Caetano Feyer went after some hot spots in the mega metropolis city of Sao Paulo to create Art visible only at night. For a sneak peak of what the murals looked like, here’s one of the films of the project. There will be more, stand by!
Hungry Man Director Joao Caetano Feyer and Artplan agency in Rio de Janeiro have teamed up with the BMG (or the Blue Man Group to BMG laypersons) to promote Telecom Italia Mobile’s newest fiber optic service, TIM Live. The spots will be airing during prime time on all major Brazilian networks and the product itself will begin its launch in São Paulo but the BMG will roll it out to major Brazilian cities by the end of 2012.
…that was a joke, by the way. Don’t expect the Blue Man Group to show up at your house and/or apartment…. because they won’t…