NFL Run With It

NFL debuts “Run With It,” its new blockbuster campaign for Super Bowl 2023, spotlighting Flag football and some incredible moves by key women in the sport today. For the first time ever, the NFL’s Super Bowl spot will focus on youth and women’s Flag football and feature Flag football star DIANA FLORES, Mexico Women's National Flag Football team quarterback and most recently AFC offensive coordinator at The Pro Bowl Games.

The commercial, created by 72andSunny, aired right after the Apple Music Super Bowl Halftime Show. To surprise fans worldwide, the NFL pulled off an impressive stunt to trick the audience into thinking the spot was filmed live, as Fox Sports anchor ERIN ANDREWS interviews Diana “live” on the sideline, but during the interview, she tries to take Flores’ flag. But Flores is too fast.